The Irene Runnels-Paula McStay $5,000 college scholarships are awarded to two students attending a Texas public or private university that offers radio, television, film, public relations, advertising/communications or broadcasting as the major emphasis of study. Applicants are considered based on educational and career goals in their major field of study, activities and honors, service to community and references.
Each year, The Dallas Area Alliance for Women in Media Foundation, Inc. will award three scholarships totaling $12,500. Scholarships are in the names of Irene Runnels, a distinguished and respected Dallas broadcaster and Paula McStay, a former Fort Worth advertising executive. One $2000 Essay scholarship is in the name of Judy Miller, who was an outstanding and treasured advertising executive that served in the DFW Metroplex. Scholarships are directly paid to the University Financial Aid Office and must be applied toward undergraduate or graduate tuition only.