Amazon Launches Digital-Textbook Rental Service


July 21, 2011
by Suada Kolovic
Broke college students across the country have reason to rejoice: Amazon has unveiled an e-textbook-rental program which has the potential to save students up to 80 percent on textbooks!

Broke college students across the country have reason to rejoice: Amazon has unveiled an e-textbook-rental program which has the potential to save students up to 80 percent on textbooks!

The program will provide students with the opportunity to download temporary copies of textbooks from Amazon’s website for reading on a Kindle e-book reader, computer, tablet or smartphone running free Kindle software. The system allows customers to specify rental periods lasting anywhere from a month to a year. Students will have the option to purchase the e-book during or after a rental period, or extend a rental period in daily increments. Still not sold? Let’s use a real-life example: Intermediate Accounting retails at $197 in print and $109 as an e-book but with Amazon’s program, a student can rent the e-book for three months at the low price of $57!

And what about the students who scribble notes in the margins and saturate textbooks with fluorescent ink? Well, Amazon’s got that covered, too! Not only can students highlight and take notes in their digital textbooks but they’ll be able to refer to any margin notes and highlights made after the rental period is over. And with the cost of traditional print textbooks ranging in the thousands over the course of a college career, odds are rental programs like these will undoubtedly take off.

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