How Social Media Savvy is Your School?


October 11, 2011
by Angela Andaloro

As 21st century college students, we understand the importance of social media. How else can we get up-to-the-minute updates on what’s going on in our friends’ and family’s lives? Social media has gone far beyond individuals, however, and these days, there’s a Facebook page for almost everything. Colleges are getting in on the action, too, because they’ve realized the importance of connecting with their students through social media. Here are three schools that are doing particularly awesome jobs.

As 21st century college students, we understand the importance of social media. How else can we get up-to-the-minute updates on what’s going on in our friends’ and family’s lives? Social media has gone far beyond individuals, however, and these days, there’s a Facebook page for almost everything. Colleges are getting in on the action, too, because they’ve realized the importance of connecting with their students through social media. Here are three schools that are doing particularly awesome jobs.

Notre Dame: Earlier this year, USA Today praised Notre Dame for its belief that social media is “important to professional development.” With the emergence of social networks such as LinkedIn and the use of social media in hiring processes, they’re definitely on to something! Some highlights of their social media use include separate Twitter accounts for the school’s many sports teams, more than 32,000 fans on Facebook and a great alumni network through both.

Boston College: The #1 college in social media according to Klout, Boston College has 35,000+ fans on Facebook. BC employs social media to announce events, timely reminders, information on important alumni and more. Twitter is its real strength, though, with more than 15,000 followers and separate accounts for pretty much everything you can think of! An impressive fact: BC’s average tweet has a reach of 6,000 people (40% of their followers) at any given time!

University of Texas: The University of Texas is definitely a leader in higher education social media. The school has an extensive network of blogs, Facebook pages, Twitter, Flickr and YouTube accounts for its various their colleges and schools, administrative offices, libraries and museums. A directory of all these accounts can be found on the school website, making it extremely easy for students to interact with exactly whom they wish.

Social media isn’t going anywhere. It’s necessary for colleges and universities everywhere to embrace what their audiences loves and learn to connect through these avenues. How do you think your school stacks up in terms of social media? Get in the spirit - leave comments and discuss!

Angela Andaloro is a junior at Pace University’s New York City campus, where she is double majoring in communication studies and English. Like most things in New York City, her life and college experience is far from typical – she commutes to school from her home in Flushing and took nearly a semester’s worth of classes online – but she still likes to hang out with friends, go to parties and feed her social networking addiction like your “average” college student.

Getting more college financial aid doesn’t have to be a relentless search. Scholarships.com is totally free. Connect with our massive database of millions of college scholarships at any time by searching for awards in a variety of ways. Scholarships.com offers the quickest and easiest way to search for, apply to, and win college scholarships. Start making your college education affordable or perhaps even free, by conducting a free college scholarship search at Scholarships.com.

Discuss

Share your thoughts and perhaps thousands of students will benefit from your unique insight on the subject!



If you can read this, don't touch the following fields


 
The federal government discharged more than $43 million in student loan debt for former students of recently closed for-profit colleges. Students who attended programs operated by Education Corporation of America, Dream Center Education Holdings, Vatterott College and Charlotte School of Law will be able to qualify for a full discharge of their federal loans if they were enrolled when their college closed or withdrew within 120 days of the official closure date and didn’t transfer to another institution, according to Inside Higher Education.

$43M in Loans Forgiven for Students of Closed Colleges

September 6, 2019 9:18 AM
by Susan Dutca-Lovell
The federal government discharged more than $43 million in student loan debt for former students of recently closed for-profit colleges. Students who attended programs operated by Education
College Board is ditching its previous plan to capture socioeconomic information from students with a single score - also known as an adversity score - when scoring their SAT college admissions test. The score would have taken into account a student's socioeconomic background and the neighborhood in which they grew up.

College Board Backpedals - No Adversity Score to be Added

August 30, 2019 2:05 PM
by Susan Dutca-Lovell
College Board is ditching its previous plan to capture socioeconomic information from students with a single score - also known as an "adversity score" - when scoring their SAT college admissions
Female-only college and university STEM programs are coming under fire for male discrimination as they attempt to redress gender imbalance in fields such as computer science and engineering. The U.S. Department of Education launched more than two dozen investigations into higher education institutions nationwide - including UC Berkeley, UCLA and USC as well as Yale, Princeton and Rice - which offer female-only scholarships, awards and professional development workshops.

Female-Only Scholarships Under Fire In Higher Ed

August 20, 2019 4:57 PM
by Susan Dutca-Lovell
Female-only college and university STEM programs are coming under fire for male discrimination as they attempt to "redress gender imbalance" in fields such as computer science and engineering. The
Dozens of suburban Chicago families have been using a legal loophole to help their children get need-based college financial aid and scholarships. By their parents' forfeiting legal guardianship, students are able to declare financial independence so they qualify for federal, state and university financial aid.

Parents Giving Up Guardianship for College Cash?

July 30, 2019 9:24 AM
by Susan Dutca-Lovell
Dozens of suburban Chicago families have been using a legal loophole to help their children get need-based college financial aid and scholarships. By their parents' forfeiting legal guardianship,
An Iowa Carpenter sent 33 Iowan students he'd never met to college with the $3 million he had in savings. Prior to his death in 2005, Dale Schroeder told his attorney that he wanted to use the money in his will help send underprivileged students to college. Schroeder's scholarship recipients, also known as Dale's Kids, recently met up to reflect on his generosity and the fact that many of them would have been unable to attend college without Schroeder's help.

Carpenter Comps College Costs for 33 Iowans

July 23, 2019 3:50 PM
by Susan Dutca-Lovell
An Iowa Carpenter sent 33 Iowan students he'd never met to college with the $3 million he had in savings. Prior to his death in 2005, Dale Schroeder told his attorney that he wanted to use the money
Monroe College's IT system was hacked last week, disabling many of its technology systems and platforms as hackers demanded $2 million ransom in Bitcoin to restore access. Faculty, students and staff members were locked out of the college's websites but continued to attend class and hand in homework, regardless.

Another College Cyber Attacked, Hackers Demand $2M Ransom

July 16, 2019 4:16 PM
by Susan Dutca-Lovell
Monroe College's IT system was hacked last week, disabling many of its technology systems and platforms as hackers demanded $2 million ransom in Bitcoin to restore access. Faculty, students and staff
 Three San Bernardino County women who have been accused of stealing $1 million in federal financial aid from Fullerton college, in California, have been arrested by the U.S. Justice Department and are charged with various counts of mail and wire fraud. The scheme involved enrolling hundreds of mainly non-existent students, successfully applying for grants and loans and pocketing the money.

3 Women Charged in $1M Student Financial Aid Fraud

July 2, 2019 11:07 AM
by Susan Dutca-Lovell
Three San Bernardino County women who have been accused of stealing $1 million in federal financial aid from Fullerton college, in California, have been arrested by the U.S. Justice Department and