Senior Digital Marketing Manager
Scholarships.com
513 Central Ave Highland Park IL 60035
Scholarships.com is actively expanding its Digital Marketing team with passionate professionals who are technically savvy and beyond capable where digital media is concerned. This particular position involves fostering client relationships, managing campaigns and effectively driving metrics-based results. If you have a background and serious interest in digital marketing and the technical acumen to put it into practice, we want to hear from you.
Responsibilities
- Schedule, coordinate and conduct interactive demonstrations
- Develop and manage online presence to increase and improve client base and business revenue
- Provide qualitative analysis and recommendation to colleagues and clients
- Identify inconsistencies or inaccuracies in multi-channel lead generations and take corrective measures
- Stay up-to-date on evolving industry/digital marketing trends, techniques, and tools to increase conversions
- Provide additional administrative support as needed for the marketing department
Minimum Qualifications
- BA/BS degree
- 2 years of digital marketing experience
- Proficient in modern word and graphic processing software and SaaS
- Experience working with SEO, SEM, display advertising and social media marketing
- Exhibit excellent verbal, written and interpersonal communication skills
- Strong understanding of web metrics, digital testing methodologies, and optimization strategies
- Ability to think strategically, implement and deliver business objectives
Bonus Qualifications
- Experience with HTML/CSS/Javascript or similar
- Experience using email marketing platforms such as Mailchimp, Constant Contact, or ExactTarget
- Knowledge of digital/e-commerce measurement practices, including Google Analytics
- Adobe Photoshop, Illustrator, PDF Creator,
- Experience with Salesforce, CRM Software
What You Can Expect from Us
- Competitive Salary and Benefits
- Blue Cross/Blue Shield PPO Health insurance, low copay
- 401(k)
- 15 days Paid Time Off, including vacation, sick/personal days plus 7 days off for holidays
- Casual dress code
- Fully stocked break room with snacks, coffee, tea, etc.
- Easy commute: Short walk to the office from Metra train
Please submit your current resume and cover letter detailing your desire and qualification for the position, as well as any other special attributes you wish to share. All applicants will be kept confidential. We appreciate all interest but we can only contact those applicants with whom we wish to proceed further.